The legend TABBERT the origin
When master bodywork builder Alfred Tabbert presented his first caravan to the public in 1953, he struck a chord with an entire generation. The years of the ‘economic miracle’ in Germany ushered in elegance, chic and a new self-confidence that TABBERT skilfully conveyed in his exterior and interior designs.
People wanted to – and could – afford to indulge themselves. "La Dolce Vita” captured the hearts of an entire nation. Europe wanted to travel and enjoy life to the full. TABBERT designed the products to enable this – products that stood out with their unique mix of materials, stylish interiors, high-quality workmanship and practical design solutions. And so it remains today.
Until today the company owner's performance principle and philosophy have not changed at all. Seven different model ranges currently meet customer demands all over europe. In today's TABBERT competence centre our employees are developing the »caravaning of the future«: Premium quality, innovation and design.
In 2013 the brand TABBERT celebrated its 60th anniversary. In honor of this occasion the company is invested by the "CTJ-Meilenstein 2013" conferred for special merits for the promotion and development of caravanning, camping and tourism.
In the same year, at the end of September, the comprehensive, six million Euro modernization of the caravan production in Mottgers has been completed. Since then, the high-end, premium brand TABBERT caravans are manufactured on a 230 meter long conveyor.
PAGANINI set new standards in the caravanning industry and establishes a new generation of caravans concerning design and construction.
Production of the 250,000th TABBERT caravan – of course based on the proven TABBERT premium concept. In the following years many TABBERT models are awardwinners.
The TABBERT Caravan GmbH, which also includes FFB and CI Wilk Bad Kreuznach GmbH, was rebranded to TIAG – TABBERT Industrie AG. Ten years later, TIAG was taken over by KNAUS AG.
At the end of the 60s the 25,000th caravan leaves the production line. On 31 October 1973 Alfred Tabbert died from a heart attack while he was working in his plant.
Until 1965 the product portfolio continuously increased up to 14 different models: "Kurfürst", "Exzellenz", "Comtesse" and "Gouverneur" capture the industry, so that Alfred Tabbert becomes top of the German manufacturers in 1971.
TABBERT caravans get the legendary rear-ventilated roof and the so-called »TABBERT nose« that still characterises the TABBERT style today.
The nowadays largest trade fair for caravans and motorhomes was introduced and took place in Essen – Alfred Tabbert is participating since the very beginning and presents his TABBERT caravans. (Image: Messe Essen/dpa)
Alfred Tabbert founded the "TABBERT Wohnwagen GmbH". Now, for the first time, innovative, high-level caravans were produced at the factory location in Mottgers.
The first production series of caravans was started only a few years later, followed by the first awning in the early 60ties.
At the age of 45 caravanning pioneer Alfred Tabbert produced his first caravans with 120 employees. Only two years later the first »Ideal« caravan is produced in series.
In 1948 a conflagration blasted the factory and valuable stocks. Hence, Alfred Tabbert took the chance and founded a new company "Fränkische Fahrzeug- und Möbelwerke", comprising of 120 employees and a new production hall for single axle trailers and furniture.
As the company was destroyed by a bombing raid, Alfred Tabbert had to start anew. Together with approximately 80 employees nearly 12 pushcarts and agricultural platform lorries were produced every day.
(Image: Stadtarchiv Schweinfurt, Bildsammlung, Foto Kriegszerstörung 368; information: Zerstörungen im Bereich Spitalseeplatz, 1944)
Only a few years after his graduation, Alfred Tabbert founded his first own company in Schweinfurt: "Karosseriebau Alfred Tabbert".
The whole world is crazy about mobility - and so is Alfred Tabbert. Thus he learned the trade of car body manufacturing at the Siemens-Automobilwerken in Berlin, where he also passed his examination for the master's certificate. (Image: Stadtgeschichtliches Museum Spandau - Inv.Nr: Fo-251)
By the time Henry Ford started producing the legendary T-model, which was the top-selling car in the world until 1972, Alfred Tabbert was born.